July 7th, 2022
Location Analytics Market
The Location Analytics Market is anticipated to reach USD 3,0651 million by 2026, growing at a CAGR of 14.8% over the forecast period.
The factors driving the growth of Location Analytics Market includes growing demand for location analytics in different industries such as Banking & Financial Services, healthcare, insurance, and media along with its growing application in retail sector to analyze consumers preferences. According to the report published by Bloomberg, the Global Digital Health Market is expected to reach USD 367.2 billion, growing at a vigorous CAGR of 16.9% By 2028, which will increase the Location Analytics Market Size in the coming years. In addition, the integration of advanced technologies such as Internet of Things (IoT) and Artificial Intelligence in location intelligence and increasing volumes of spatial data in smartphones and laptops, are some of the factors augmenting the Global Location Analytics Market. Moreover, the low-cost solutions offered by location analytics and its increasing application for risk assessment, are further propelling the market growth.
However, the growth of Location Analytics Market is hindered due to increasing incidences of data breaches and issues regarding data connectivity.
The prominent players operating in the market includes IBM Corporation, Alteryx, Inc., GeoMoby, SAS Institute, Esri, Oracle Corporation, Pitney Bowes, Inc., Galigeo, Microsoft Corporation and Cisco Systems, Inc. among others.
Location Type: Segment Analysis
Based on location type, the indoor segment dominated the market in 2019 and is expected to grow at a steady rate in the coming years due to growing demand for smart devices, enabled with location-based services.
Deployment Type: Segment Analysis
Based on deployment type, the on-premises segment captured the highest market share in 2019 and is projected to grow at a faster rate in the coming few years due to rising demand for on-premises analytics solutions by big corporations and Government authorities around the world.
Regional: Segment Analysis
Based on the region, North American region is expected to dominate the market over the forecast period. The rising adoption of automation by end-use industries, increasing investments in research and development for developing new technologies that can be integrated with location analytics, high disposable incomes and growing tech saavy population, are some of the factors supplementing the growth of Location Analytics Market in North America.
Global Location Analytics Market by Component
Global Location Analytics Market by Location
Global Location Analytics Market by Application
Emergency Response Management
Customer Experience Management
Global Location Analytics by Verticals
Transportation and Logistics
Energy and Utilities
Government and Defense
Global Location Analytics Market by Region
Rest of APAC
North AmericaUnited States of America
Rest of Europe
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